Lips are one of woman’s most beautiful anatomical attributes. We love pretty lips, which is why lip products within the beauty industry is a multi-billion dollar industry alone. If I had a nickel for every shade and type of lipstick I have purchased in my life…I’d be rich!

We’ll spend our last dime on lip products that color, soften, provide shine and even augment, but oftentimes we forget to buy products in order to just keep our lips healthy and safe.

Luckily many lip products these days offer aesthetics as well as protection, but certainly not all of them. And there are times of the year in which we need additional protection, such as hot summer sun and cold dry winter.

Lips need to be protected from the sun just like the rest of our skin…possibly even more. And lips look and feel better when they are treated with tender loving care and protection. There are even facial treatments specifically for the lips, but if you feel you don’t have the time to go the extra mile to give yourself a lip treatment such as an exfoliation or mask, you can still care for your lips by picking up a quality lip balm that will both nourish and protect this delicate skin.

I once heard that one of the most dangerous places to get squamous cell carcinoma was on the ears and/or the lips, so that in of itself should be reason enough to grab a lip balm or stick with an added sun protection or screen the next time you’re standing in line at the pharmacy. Additionally, lips feel and look healthier when they are properly moisturized and most lip balms (even those with sunscreen) do an excellent job at keeping them luxuriously hydrated.

So pucker up those pretty, healthy lips and keep them safe by starting today!